Branding Project
Blissfully Blue Perfume. Assignment Brief: "Blissfully Blue Perfume. The established perfume company has just developed a new fragrance called Blissfully Blue. Blissfully Blue is a scent combining sage, blueberry essences, and lemongrass. It is designed to feel calming and alluring. It's aimed at women ages 25-50. The client requires a campaign including an ad to run in Real Simple magazine, a billboard, and coffee cups for coffee shops around the country."